Welcome to Waterloo Lincoln

Waterloo Lincoln is the premier luxury dealership in downtown Edmonton. For the past 70 years we have been proud to grow with the great city of Edmonton and its people. We have been honored to look after the previous generations and are excited to serve the future. We pride ourselves in providing luxury automotive experiences. You will see and feel the difference of our family mentality from the moment you enter. When you become a part of our family, it is our responsibility to ensure all your automotive needs are fulfilled. Our Lincoln selection specialists will guide you through the process of your future luxury investment. Whether you are looking to purchase new or previously owned, please use the online tools we have to start your selection process and luxury experience. If your schedule is too busy to come into the dealership, please take a moment to fill out the contact form so we can have a selection specialist set up a time to bring the vehicle of your choice to you. Waterloo Lincoln is family owned and operated, still proudly independent in the heart beat of the greatest city in the greatest country the world has to offer. We look forward to earning or continuing to satisfy your automotive needs.